The Magic of Intention: Directing Energy with Focus

What Is Intention?

An intention is a conscious decision to direct your energy toward a specific outcome. It’s not a wish or a goal. When you set an intention, you tell your mind where to go. Your attention and decisions follow that direction automatically.

The Science Behind Intention

Setting an intention activates the brain’s prefrontal cortex. In simple terms, an intention tells your brain what to notice and what to ignore.

Lynne McTaggart, author of The Power of Eight, explored how small groups focusing on a shared outcome can create measurable change. Her work reinforces a timeless truth: where attention goes, energy flows. Emotionally aligned intention channels energy into action.

Good vs. Noisy Intentions

Clean intentions are clear, grounded, and aligned with your values.

Example: I intend to lead this meeting with calm confidence and clear direction.

Noisy intentions are vague or fear-based.

Example: I just hope this doesn’t go badly.

How to Set an Intention

1. Name the outcome. What do you want to happen, or how do you want to show up?

2. Choose the energy. Calm, decisive, open—what do you want to bring into the moment?

3. Anchor it. Write it down, say it aloud, or take one deliberate breath to center yourself.

4. Act in alignment. Let your behavior match your intention.

Instead of forcing an outcome, align your energy with it.

Setting Intentions in Key Areas of Life

Your energy shows up differently in every part of your life. Setting intentions unifies that energy.

Before entering any space, be it your home, office, or relationship, decide the energy you’ll bring to it.

A doctor, for instance, may pause before entering a room and set the intention:

“I intend to provide the best care and presence for my patient.”

Likewise, in everyday life:

• Family: I intend to be present and patient with my loved ones tonight.

• Career: I intend to communicate clearly and stay composed under pressure.

• Love: I intend to listen with openness before responding.

• Business: I intend to lead with focus and clarity, not speed or pressure.

For Leaders and Executive Teams

For leaders, intention is strategy in motion. Your attention sets the tone, and your energy drives results.

Before any meeting, take 30 seconds to set a clear intention:

“I intend to create clarity and alignment in every discussion.”

Teams that align on a shared intention make faster decisions and communicate better.

For sales teams, weekly intentions anchor focus and integrity. A statement like:

“We intend to bring clarity, honesty, and value to every client interaction this week.” turns activity into purpose and pressure into presence.

Intentional leadership creates coherence, where everyone moves with focus and shared direction.

Why Intention Matters

Without intention, your energy gets pulled by distractions and circumstances. With intention, you direct the flow instead of being carried by it.

Each time you lead with intention, you reclaim focus and presence. You stop reacting and start creating.

That’s how results, personal or professional, take shape.

Closing Thought

Intention is leadership in its purest form. It aligns focus, energy, and action long before making the first move. Lead from intention, and results will follow.